Writing with Impact
61-minute presentation/video for LinkedIn, lynda.com.
There's no such thing as generic "good" writing. Writing quality—and impact—comes from how well it fits its purpose. This course shows how to give all…...
Writing White Papers
39-minute presentation/video/white paper for LinkedIn, lynda.com.
White papers were originally produced by governments, but now serve a vital purpose in marketing departments worldwide. A white paper is a deep dive into…...
Build a Great Drupal Website (with your new theme from Top Notch Themes)
9000-word corporate asset/white paper for Top Notch Themes.
A loooong how-to/white paper about creating a Drupal-based website, with specific instructions for using front-end designs from the client....
Writing Case Studies
39-minute case study/presentation/video for LinkedIn, lynda.com.
Another in a series of "genre writing" courses. Previous ones are Writing Formal Business Letters and Emails and Writing Articles. Available on Lynda.com and LinkedIn Learning.…...
Learning Bitcoin and Other Cryptocurrencies (2018)
76-minute presentation/video for LinkedIn, lynda.com.
A ground-up rewrite of my highly successful 2014 course, Learning Bitcoin. The new version includes information about Ethereum, Ripple, IOTA, and ICOs. Description by Lynda.com:…...
Traveling for Business
41-minute presentation/video for lynda.com.
Travel is expensive, so you need to be sure your time "on the road" justifies the investment. In this course, Tom Geller outlines what you…...
Writing Formal Business Letters and Emails
38-minute presentation/video for lynda.com.
Learn how to write formal business letters and emails that are short, clear, and to the point. This course teaches you how to get results…...
Public relations services
Work categorized as a corporate asset for GCI Group.
After four years in technology journalism, I "jumped the fence" to become a Senior Account Executive at GCI Group (now part of Grey Global Group).…...
Commerce Guys rebranding project
Work categorized as a corporate asset for Commerce Guys.
This online-commerce software company hired me to help re-tool their product line's branding and marketing during a one-week onsite summit at their Paris offices. This…...
Is bitcoin the “currency of criminals”?
600-word blog post for LinkedIn.
A followup to my viral hit, "No, THIS is what bitcoin is, really...", which garnered over 2,600 Likes on LinkedIn within a week. (Like that…...
No, THIS is what bitcoin is, really…
550-word blog post for LinkedIn.
A rebuttal to a misleading critique of bitcoin's economy. Full title is "No, THIS is what bitcoin is, really: Four ways Greg Leffler is wrong,…...
Video for “Computational Support for Academic Peer Review”
4-minute presentation/video for Association for Computing Machinery.
Two professors at the University of Bristol discuss how to apply artificial intelligence to improve the peer-review process for journals and conferences....
Video for “Model Learning”
4-minute presentation/video for Association for Computing Machinery.
An interview with Frits Vaandrager of Radboud University (The Netherlands), on a system that probes unknown systems to figure out their inner logic....
Video for “Cell-Graphs”
4-minute presentation/video for Association for Computing Machinery.
A talk with RPI Professor Bülent Yener about a method that lets graph theory help identify diseased tissue....
Video for “The 2016 Heidelberg Laureate Forum”
7-minute presentation/video for Association for Computing Machinery.
A promotional video about the Heidelberg Laureate Forum, a week-long meeting of 200 advanced young researchers in math and computer science, together with about two…...
Farm Automation Gets Smarter
1600-word article/news for Association for Computing Machinery.
An interview-based news report about how automation is coming to large farm machinery (such as tractors) worldwide....
Video for “Apache Spark: A Unified Engine for Big Data Processing”
4-minute presentation/video for Association for Computing Machinery.
Matei Zaharia talks about his creation Apache Spark, a modular platform for performing calculations on big data....
Computer Science, Math Laureates Convene in Heidelberg
750-word article/news for Association for Computing Machinery.
An online report on the Heidelberg Laureate Forum, which gathers recipients of the world's most prestigious math and computer science awards (Turing, Fields, Abel, Nevanlinna)…...
Video for “A Brief Chronology of Medical Device Security”
4-minute presentation/video for Association for Computing Machinery.
Vanderbilt University Dean M. Eric Johnson reviews how medical device security issues, including those in their software, have threatened health in the past, and summarizes…...
Video for “DARPA Cyber Grand Challenge”
8-minute presentation/video for Association for Computing Machinery.
On-site report from Las Vegas of the "DARPA Cyber Grand Challenge", a multi-million dollar, U.S. government-sponsored competition where computers try to hack each other. Covered…...