Writing

Writing

Narratives crafted to effectively reach your audience.

“Tom combines the ability to describe technical matters clearly with a gift for finding just the right phrase to highlight a product’s advantage or intriguing quality.”

— David Gleason, Content Manager, Worldwide Developer Relations, Apple | Read more

Content services to:

  • Develop new audiences
  • Train employees
  • Build user loyalty
  • Improve current assets

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Service offered

For example…

Articles

Captivate and enlighten with this familiar structure, written by an expert of the form with over 20 years’ experience.

Published dozens of pieces

For clients including Nature.com, IEEE, ACM, Inman News, and the SF Chronicle. Read more

Case studies

Demonstrate your products’ potential with compelling personal stories of real-world success.

Humanized software services

Showed how Apple’s extensive developer platform created opportunities for small businesses. Read more

User manuals

Boost your customers’ satisfaction by giving them fast access to the answers they need.

Demystified computer security

Wrote and edited materials to shepherd end users toward safer lives online. Read more

White papers

Gain credibility and support sales by framing your benefits in a larger context.

Positioned enterprise services

Created how-to guides to address web-development issues faced by large organizations. Read more